This was an opportunity for BBX Capital Foundation, Hoffman’s Chocolates, and the Department of Writing and Communication in the College of Arts, Humanities, and Social Sciences of Nova Southeastern University to collaborate on an experiential experience for students. With BBX Capital underwriting the curriculum and Hoffman’s donating all of the product, current NSU undergraduate Communication students created chocolate-retail product mockups over the course of an eight-week course. The class gave students the time to generate a proposed chocolate product, create visual design elements, and strategize promotional campaigns with depth and nuance. It also gave students, keen on translating their communication knowledge into practical experiences, an incredible opportunity to share their talents in the real world
